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Welcome to Medical Device Playbook 2018

Medical Device Playbook 2018, Canada’s premiere innovation and commercialization event for medical device professionals, is coming to the MaRS Discovery District on May 8, 2018. Industry speakers and panels from across North America discuss what it takes to Dream a Bigger Dream.

Network with industry veterans and learn 2018 Entrepreneurial Strategy for Innovation, Getting the Product Right, Deal-making, and Navigating the Clinical/Regulatory Environment.

Event includes Lunch, Breaks, and Networking Reception. Medical Device Playbook 2018 Toronto is co-hosted by StarFish Medical and OBIO.  All net proceeds will go to OBIO  for future medtech initiatives.


  • 08:00 – 8:45

    Registration, Coffee/Tea & Networking

  • 08:45 – 09:00

    Welcome & Opening Remarks

    SCOTT PHILLIPS, CEO StarFish Medical

    YING TAM, Managing Director, Health Venture Services MaRS

  • 09:00 – 10:15

    Entrepreneur Presentations

    STAN LAPIDUS: Asking Better Questions

    KEN GALL: The Ivory Tower?

  • 10:15 – 10:45

    Coffee/Tea & Networking

  • 10:45- 12:30

    Paths to Success

    BRIAN SHOEMAKER: Agile for Medical Devices – A New Day Dawns

    HARI SREE: Acquisitions Due Diligence – What matters

    DARREN KRAEMER: Commercialization at the cutting edge

  • 12:30 – 13:15


  • 13:15 -13:30

    Afternoon Welcome & Opening Remarks

    GAIL GARLAND, President and CEO
    Ontario Bioscience Innovation Organization

  • 13:30 – 14:15

    Getting the Product Right

    JOSH TOLKOFF: How a gadget guy became a value proposition believer

  • 14:15 – 15:00

    Navigating the Regulatory Environment

    VESNA JANIC: Preparing for ISO 13485:2016

    JAMES JACKSON: Are you designing for the correct guidance regulations?

    DAVID BELL: Do’s and Don’ts of Medical Electrical device certification and testing

  • 15:00 – 15:30

    New Markets

    LIANA DI MARCO: How to maximize your technology’s opportunity for system adoption

    THOMAS MEIER: Commercializing innovative health technology across Europe

  • 15:30 – 16:00

    Coffee/Tea & Networking

  • 16:00 – 16:50

    Changing Perspectives

    SHERYL THINGVOLD: The Renaissance Approach

    SCOTT PHILLIPS: Dream a Bigger Dream

  • 16:50 – 17:00

    Closing Remarks

    SCOTT PHILLIPS: Closing Remarks

  • 17:00 – 18:00

    Networking Reception

    FREDERIC LEMAITRE AUGER: Reception Welcome

    Reception sponsored by Accel-Rx Health Sciences Accelerator

Toronto Speakers

  • Josh Tolkoff, Accelerator Executive at CIMIT - Boston

    Co-Founder of Boston Scientific

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    How a gadget guy became a value proposition believer.

    Stories from the early days of Boston Scientific. Find and study the significant needs and the technology will follow.

  • Stan Lapidus, Director of a number of public and private medical device and diagnostics companies - Denver

    Founded and led two of the most successful (>$2Bn value) diagnostics companies of all time

    + Show Bio

    Asking Better Questions

    My adventures as an inventor/entrepreneur in medical technology. How I identify unsolved, or poorly solved, problems and how asking new questions leads to the development of large businesses.

  • Brian Shoemaker, Principal Consultant at ShoeBar Associates - Boston

    International Medical Device Software Consultant

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    Agile for Medical Devices - A New Day Dawns

    An Agile approach serves as discipline which medical device development teams can in fact follow, and results in products with higher quality and safety.

  • Hari Sree, Hardware Development Manager, Boston Scientific - Minneapolis

    Multiple acquisition evaluations and integrations at Boston Scientific

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    Acquisitions Due Diligence – What matters

    In the medical device space, acquisitions, more so than mergers, are common place events.

    Learn key technology and product development maturity diligence aspects for potential acquisitions.

  • Darren Kraemer, Founder & President, Light Matter Interaction - Toronto

    Mad Scientist/Entrepreneur

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    Commercialization at the cutting edge

    Commercializing laser technology: New medical laser applications and instrumentation designed to provide surgeons with an unprecedented level of precision.

  • Ken Gall, Professor and Chair, Duke University

    Founded five medical device start-up companies commercializing new university-based medical technologies

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    The Ivory Tower?

    My experiences bringing advanced implant technologies out of universities and into the healthcare marketplace

  • Ying K. Tam, Managing Director of Health, MaRS Ventures

    Seasoned entrepreneur and business executive, and has co-founded several start-up companies

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    Welcome & Opening Remarks

  • LIANA DI MARCO, Project Manager at MaRS EXCITE - Toronto

    Medical device market expert

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    Building a great "go to market" strategy

    Complex healthcare strategies and examples of EXCITE successes

  • Scott Phillips, CEO, StarFish Medical - Victoria

    Creator Medical Device Playbook

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    Dream a Bigger Dream

    What it takes to build a $100M Medical Device Product or Company

  • Gail Garland, President and CEO of the Ontario Bioscience Innovation Organization (OBIO)

    Established OBIO in 2009 in partnership with dozens of like-minded industry CEOs

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    Afternoon Welcome & Opening Remarks

  • Vesna Janic, Director of QA/RA StarFish Medical - Victoria

    QA/RA responsible for 30+ concurrent medical devices and companies

    + Show Bio

    Preparing for ISO 13485:2016

    Lessons from our recent audit

  • James Jackson, Industrial Designer, StarFish Medical

    Category leading products for Logitech, Olympus, Medtronic, Welch Allyn, Covidien, and Hollister

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    Are you designing for the correct guidance regulations?

    Introduction to new Guidance Document App

  • David Bell, CITP David Bell, CITP Account Executive, TÜV SÜD Canada

    Created largest EMC lab in Canada

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    Do’s and Don’ts of Medical Electrical device certification and testing

  • Thomas Meier, Founder of - Switzerland

    International Launch Expert

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    Commercializing innovative health technology across Europe

    The Commercial Launch of ONE product in ONE continent means 44 countries and 44 healthcare systems. There are plenty of options for new technologies to be sold and used, but limited homogeneity among these national healthcare systems.

  • FREDERIC LEMAITRE AUGER Senior Director Investments, Accel-Rx Health Sciences Accelerator

    Health sciences venture capital expertise

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    Reception Welcome

  • Sheryl Thingvold Senior Advisor Medical Devices, MaRS

    Start-up enthusiast with an engineering and business background

    + Show Bio

    The Renaissance Approach

    The benefits of cross-contamination in inspiring innovation


MARS Discovery District
MaRS Centre Auditorium
Lower Concourse level of the South Tower
101 College Street, Suite 100
Toronto, ON M5G 1L7



92% would recommend the event to friends

 “It is the only ‘conference’ of its type in Canada. I really enjoyed that it was all about the business and commercialization aspects of the health-tech industry and not heavily based on technology.”